Wild Cards poster placed on a vintage black chair.

A Kaleidoscope of Media

Wild Cards

Poster

2025

Concept & Inspiration
This poster promotes the Dawson College 2025 Graphic Design exhibition—an event that previews the graduating students’ work and prepares them for the professional world. The concept positions each student as a “wild card,” a unique design force ready to stand out in the industry.

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Person holding up a white t-shirt with a teal cube and red bars.

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Wild Cards poster displayed in a city street on a pillar.

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Three poster design steps for the Wild Cards exhibition poster.

Design Approach

Reflecting the class’s vibrant nature, I combined 3D elements, bold typography, and expressive mark-making. This mix of media conveys a sense of organized chaos, reinforcing the idea that every student is a winning card in the deck.

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Urban wall covered in “Wild Cards” posters with bold typography and 3D shapes.

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Person seated holding up a Wild Cards poster.

Objective

By naming the show “Wild Cards,” I aimed to capture the individuality of each student and the energy they bring to the design field. The goal was to showcase the excitement and unpredictability of fresh creative talent.